This year there has been a lot of discussion, and even a task force assigned by the President, to review what the USPS charges to ship packages. This assessment has prompted the postal service to propose another price increase in the hopes of bringing in much-needed revenue, while still keeping them competitive. (Ouch.)
If the Postal Regulatory Commission approves it, the proposed increase will begin on January 27, 2019. And if it does go into effect, here is what you can expect both for yourself and your business:
- Proposed 3.9% increase on priority mail express
- Proposed 5.9% on priority mail
- 10% increase on first-class stamps
This comes in combination with proposed a 9.3% increase on service for packages weighing over one pound and a 12.3% increase on lighter packages.
With that said, now is the time for marketers to get busy planning their next direct mail campaign BEFORE the USPS price increase goes into effect early next year.
Since Mount Vernon has an in-house mail department, this topic is near and dear to our heart. Even with a postage hike, we’ll work with you to figure out the best ways to reduce your postage. Our customers’ mail projects are verified in-house and because of our industry expertise, we can offer all-in-one solutions, from consulting to printing to mailing. This means we can easily manage many different types of direct marketing campaigns.
Photo by Samuel Zeller on Unsplash